How Whitney Wolfe Herd Built The Successful App Bumble

As the founder and CEO of Bumble, Whitney Wolfe Herd built a strong support network in order to successfully launch this new company. She created a dating app which is far different than all the others. Her app only allows women to initiate contact which makes the experience far happier for them. Whitney Wolfe Herd says that when founding the company she had a great deal of support from friends, family, her business partner, her husband (who she just married), as well as the early staff at the company.

In attendance were a number of established entrepreneurs as well as those striving to enter their ranks. Her main message was to use unconstructive criticism as a motivating force that propels you forward in whatever pursuit you are engaged in.

It was in 2014 that Whitney Wolfe Herd launched Bumble. Her company is headquartered in Austin, Texas, and now employs a large number of people. Under her leadership Bumble has attracted 24 million users. It has also been rumored that Match Group is possibly interested in buying her company. Match Group owns a number of other dating apps such as OKCupid,, and PlentyOfFish.

Moving forward, Whitney Wolfe Herd and her team are working on another app, Bumble Bizz. This will be a unique app that is designed to bring together businesspeople rather than romantic partners. She has said the goal is to allow people a way to meet that doesn’t involve negative exchanges. Instead it will allow users to feel empowered when making professional connections with other users and advancing their careers in a positive way.

Forbes recently credited Whitney Wolfe Herd as one of their 30 Under 30, honoring the most innovative leaders in business. She was the one that was chosen to be on the cover of the issue announcing her selection along with 29 other business leaders under the age of 30. They credited her with developing the fastest-growing dating app in the nation.

It was in August 2016 that Whitney Wolfe Herd and her team at Bumble started monetizing the app. It now features in-app purchases that people have grown to love. This has resulted in the app achieving $100 million in sales to close out 2016.

Helane Morrison – Chief Compliance Officer of Hall Capital Partners LLC

Helane Morrison is currently working at Hall Capital Partners LLC, an advisory firm based in San Francisco, California, as the General Counsel and the Managing Director. She has been serving at Highland Capital since November 2007. Additionally, she also worked at Hall Capital Partners LLC as the Principal, Member of Executive Committee, and the Chief Compliance Officer. Hall Capital has triumphed in California as one of the leading investment companies operating in the region of San Francisco.

Before joining Hall Capital Partners LLC, she served from 1999 to 2007 as the Regional Director at San Francisco Securities and Exchange Commission (SEC) office. Helane Morrison was responsible for SEC regulatory matters, business fraud litigation, and securities law enforcement in five Northwest States and Northern California.

Moreover, Ms. Morrison represented SEC in business and financial communities, legal, and with other news media and government agencies. Furthermore, Helane Morrison conducted corporate investigations which were run internally at SEC.

At Regional Parks Foundation, Ms. Helane works as a member of the Board. Additionally, she is also a member of Subcouncil of the American Bar Association called the Hedge Fund. She is a periodic speaker on matters concerning compliance and legal issues currently impacting investment advisers and private funds.

Helane Morrison graduated from Northwestern University located in Chicago, Illinois with a Bachelor of Science degree in journalism.

It is from this University where she also earned her Juris Doctor. She also worked at the University of California as publication’s editorial leader of the California Law Review.

From 1884 to 1985, she worked for Hon. Richard Posen of the US Court of Appeals for the Seventh District as a law clerk. From 1985 to 1986, she served the same post at the Supreme Court Justice Harry at Blackmun. From 1986 to 1996, Ms. Morrison worked for the law firm Rice, Canady, Howard, Nemerovski, Falk & Rabkin. Later in 1991, Helane Morrison was elevated to partner in the law firm. From 1999 to 2001, Helane Morrison was a member of the Bar Association of San Francisco(BASF) Judiciary Committee. She was then employed at the BASF as the Director from 2001 to 2004.

Kindly visit the links below for more information about Helane Morrison.

Helane Morrison in enforcing compliance in the Corporate World